Nicaragua · Granada

Direct bookings for your hotel or restaurant in Granada

Google Ads, Meta and your Google Business Profile bringing guests and diners to your own channel — not to OTA commissions or word of mouth. Measured, month by month, in dollars.

Percival Monge

I've built and operate hospitality sites and booking engines. I know where bookings come from — and where they leak out.

Let's talk about my business → See the full service

The Granada market

Granada is one of Nicaragua's fixed tourism stops: a colonial city close to Managua and the airport, with boutique hotels, a strong restaurant scene, and tours to the lake, the white villages and Mombacho volcano. Many visitors combine it with the Pacific coast on the same trip.

That means two audiences: the international visitor who plans weeks ahead, and the weekend domestic tourist who decides on the fly. Most businesses in the area don't split the message or the channel between the two — that's where the room to grow is.

What I do for Granada businesses

Destination Google Ads

Search for travelers who've already decided on Granada and are comparing where to stay or eat.

Google Business Profile

Optimized profile with photos, reviews, menu and posts to win the city's map.

Meta Ads

Instagram and Facebook targeted by country and interest, plus campaigns for long weekends.

Direct booking page

A clear landing page with a booking engine and the "book direct, pay less" argument.

Booking measurement

GA4 with the booking event and its value, so you know the real return.

Seasonal calendar

What to run in high season, low season, and national holidays (Easter, year-end).

Frequently asked questions

My hotel in Granada lives off Booking. What do I gain here?

A direct booking channel running in parallel. Every booking that comes through your own page is the OTA commission you stop paying. You don't cut off Booking overnight — you build yours alongside it.

I run a restaurant, not a hotel. Does this apply?

Yes. For restaurants in Granada, the biggest return is usually a well-maintained Google profile — photos, menu, reviews, posts — plus targeted ads around events and long weekends.

How much do I need to invest?

For a boutique hotel or restaurant, from USD 300/month in ad spend already moves the needle in a market like Granada's. I'll give you the exact number based on your rates and occupancy.

Is the Granada visitor international or domestic?

Both. International visitors who combine Granada with the coast, and weekend domestic tourism from Managua. The message and the channel change for each.

How much did you pay Booking last month?

That number is your budget for building your own channel. Tell me about your business in Granada and I'll tell you what I'd do first.

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